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	<title>e-Patients.net &#187; EHR</title>
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	<description>because health professionals can&#039;t do it alone</description>
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	<itunes:summary>because health professionals can&#039;t do it alone</itunes:summary>
	<itunes:author>e-Patients.net</itunes:author>
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	<itunes:subtitle>because health professionals can&#039;t do it alone</itunes:subtitle>
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		<title>e-Patients.net &#187; EHR</title>
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		<title>Health Geek Radio: Adam Bosworth&#8217;s Straight Talk Express--Susannah Fox</title>
		<link>http://e-patients.net/archives/2010/05/health-geek-radio-adam-bosworths-straight-talk-express.html</link>
		<comments>http://e-patients.net/archives/2010/05/health-geek-radio-adam-bosworths-straight-talk-express.html#comments</comments>
		<pubDate>Tue, 04 May 2010 15:00:12 +0000</pubDate>
		<dc:creator>Susannah Fox</dc:creator>
				<category><![CDATA[medical records]]></category>
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		<category><![CDATA[Adam Bosworth]]></category>
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		<guid isPermaLink="false">http://e-patients.net/?p=5606</guid>
		<description><![CDATA[Adam Bosworth of Keas delivered quite a lecture yesterday at the Alliance for Healthcare Foundation. He talks about how Americans don&#8217;t really like data (but they need it), why &#8220;frugal innovation&#8221; is the best path for start-ups, how e-Patient Dave shook up the EHR world, why health privacy legislation would kill patient-driven research, and why [...]]]></description>
			<content:encoded><![CDATA[<p>Adam Bosworth of <a href="https://www.keas.com/logon.html?destination=index.html" target="_blank">Keas </a> delivered quite a lecture yesterday at the <a href="http://www.alliancehf.org/">Alliance for Healthcare Foundation</a>. He talks about how Americans don&#8217;t really like data (but they need it), why &#8220;frugal innovation&#8221; is the best path for start-ups, how e-Patient Dave <a href="http://e-patients.net/archives/2009/04/imagine-if-someone-had-been-managing-your-data-and-then-you-looked.html" target="_blank">shook up the EHR world</a>, why health privacy legislation would kill patient-driven research, and why texting is way more promising than any smartphone app.</p>
<p>I call this &#8220;health geek radio&#8221; because you should just listen while you are doing other things &#8211; the visuals aren&#8217;t great. </p>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Meaningful Use: The Elephant IS In The Room--Gilles Frydman</title>
		<link>http://e-patients.net/archives/2009/05/meaningful-use-the-elephant-is-in-the-room.html</link>
		<comments>http://e-patients.net/archives/2009/05/meaningful-use-the-elephant-is-in-the-room.html#comments</comments>
		<pubDate>Mon, 18 May 2009 11:27:33 +0000</pubDate>
		<dc:creator>Gilles Frydman</dc:creator>
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		<guid isPermaLink="false">http://e-patients.net/?p=2384</guid>
		<description><![CDATA[Comparative Effectiveness:  a  comparison of the impact of different options that are available for treating a given  medical condition for a particular set of patients. Such studies may compare  similar treatments, such as competing drugs, or they may analyze very different  approaches, such as surgery and drug therapy. The analysis may focus only on the [...]]]></description>
			<content:encoded><![CDATA[<p style="padding-left: 30px;"><strong>Comparative Effectiveness</strong>:  a  comparison of the impact of different options that are available for treating a given  medical condition for a particular set of patients. Such studies may compare  similar treatments, such as competing drugs, or they may analyze very different  approaches, such as surgery and drug therapy. <strong>The analysis may focus only on the relative medical benefits and risks of each option, or it may go on to weigh both the costs and the benefits of those options</strong>.</p>
<hr />
<p style="padding-left: 30px;"> </p>
<p>I am afraid that by focusing so much on HITECH and on the definition of Meaningful Use and Certification on this blog we have been missing on the most important part of the &#8220;ARRA&#8221; stimulus package , the initial $1.1 bn. funding of Comparative Effectiveness Research (CER) to be spent by Sep. 2010. Specifically some of the $400 millions to be used at the discretion of  the DHHS Secretary that must be allocated <strong>to encourage the development and use of clinical registries, clinical data networks, and other forms of electronic health data that can be used to generate or obtain outcomes data</strong>. It certainly looks like the national  implementation of EHRs may become fully intertwined with CER.</p>
<p>The minimum definition of &#8220;Meaningful Use&#8221; as defined in ARRA includes <strong>e-prescribing</strong>, <strong>electronic exchange of medical information</strong> and <strong>interoperability</strong>. These are also the necessary elements to start implementing a national CER strategy.  There is just too much at stake this time to think it won&#8217;t happen.</p>
<p>e-Patients should become informed about the potential impact of CER for future care. Please read the summary of the &#8220;<a href="http://www.hhs.gov/recovery/programs/cer/h1404meeting.html">Listening Session of the Federal Coordinating Council for Comparative Effectiveness Research</a>&#8221; from April 14, 2009 to get a better understanding why we, the patients &amp; patient groups, must get directly involved in helping to develop the CER private/public infrastructure &amp; activities.</p>
<p><span id="more-2384"></span></p>
<h4>The Administration&#8217;s Real Focus: CER</h4>
<p>Peter Orszag, White House Budget Director, produced a study on CER (&#8220;<a href="http://www.cbo.gov/ftpdocs/88xx/doc8891/12-18-ComparativeEffectiveness.pdf">Research on the Comparative Effectiveness of Medical Treatments</a>&#8220;)  when he was director of the Congressional Budget Office (CBO).  He held that position during 2007 and 2008, where he emerged as a forceful advocate of controlling entitlement spending and improving the effectiveness of the health system. His current position puts him in the center of the Obama administration’s health policy circle.  Twice this week he has spoken about CER. First in an NPR <a href="http://www.npr.org/templates/story/story.php?storyId=104047333">interview</a> on May 12:</p>
<blockquote><p>Some of the cost-saving measures discussed by the coalition representatives involve computerizing medical records and coordinating care, but other initiatives are more controversial — including the use of comparative effectiveness research in patient care.</p>
<p>A few months ago, as part of ARRA there was controversy over the use of CER and yesterday at the meeting with the President the incoming head of the AMA and the representative of the pharmaceutical industry both embraced CER.&#8221;</p></blockquote>
<p>This was followed by an opinion piece in the Wall Street Journal:</p>
<blockquote><p>How can we move toward a high-quality, lower-cost system? There are four key steps:</p>
<ol>
<li>health information technology, <strong>because we can&#8217;t improve what we don&#8217;t measure</strong>;</li>
<li><strong>more research into what works and what doesn&#8217;t</strong>, so doctors don&#8217;t recommend treatments that don&#8217;t improve health;&#8230;</li>
</ol>
</blockquote>
<p>Why is this so significant? What follows are a few quotes from the 2007 CBO document produced under his supervision:</p>
<blockquote>
<p style="padding-left: 30px;">[..]The rate at which health care costs grow relative to income is <strong>the most important determinant of the country’s long-term fiscal balance</strong>; it exerts a significantly larger influence on the budget over the long term than other commonly cited factors, such as the aging of the population or the coming retirement of the baby-boom generation. <strong>Rising health care costs represent a challenge not only for the federal government but also for private payers.</strong></p>
<p style="padding-left: 30px;"><strong>I</strong>n addition, because<strong> f</strong>ederal health insurance programs play such a large role in financing  medical care and account for such a large share of the budget,<strong> the federal government itself has an interest in generating evaluations of the effectiveness of different approaches to health care.</strong></p>
<p style="padding-left: 30px;"><strong>[..]Generating evidence that compares treatments is what research on “comparative effectiveness” does</strong>.</p>
</blockquote>
<p>Orszag may have been the CER main proponent until now but there is clearly a concerted effort by the administration to ramp up public mentions of CER. During the Senate hearings on her confirmation, HHS Secretary nominee, Kansas Gov. Kathleen Sebelius, spoke of her support for the use of electronic medical records as a way of data mining patient information:</p>
<blockquote><p>EHR data is crucial to conduct “comparative effectiveness research [CER] to provide information on the relative strengths and weaknesses of alternative medical interventions to health providers and consumers.”</p></blockquote>
<p>AHRQ (Agency           for Healthcare Research and Quality) is the lead agency of the federal government doing CER since 2005 and has been allocated $300 million for CER. Carolyn M. Clancy, M.D., Director of AHRQ has been speaking about CER for a long while. In a 2007 congressional testimony she said:</p>
<blockquote><p>I     would like to mention briefly the role of health IT, which will make it easier     for researchers to gather information for their research and for users of     research findings to get information in real time when they need it.  The     health care system&#8217;s growing investments in health IT provide us with an     <strong>unprecedented opportunity for redefining the possibilities of observational     studies, accelerating and targeting the uptake of relevant information</strong>, and     providing feedback to the biomedical enterprise itself.</p>
<p>Health IT will make it possible for research to answer the pressing questions facing     the health care system more quickly and efficiently.  In the future, health IT will     provide us with the vehicle for transforming our health services research enterprise so that <strong>we can evaluate the effectiveness of interventions and treatments in real time as a byproduct of providing care</strong>.</p></blockquote>
<h4>Why The push To Use CER?</h4>
<p>There are so many more clinical options now than ever before, with new products and services flowing into the market, that questions about evidence of effectiveness, quality, and value have reached unparalleled intensity.</p>
<p>Until now most medical evidence has been derived from randomized controlled trials (RCT). However, there is growing recognition that most questions relevant to everyday clinical practice cannot be addressed by RCTs. There is a real need to devise other means of creating evidence in a timely manner. There is clearly a major interest by many to extract evidence from electronic health records (EHR) data and use that evidence to conduct CER studies. Integrated systems like <a href="http://www.geisinger.org/research/gchr/studies/Comparative%20Effectiveness.html">Geisinger</a> or Kaiser Permanente have not been waiting for Federal funding to start conducting such studies.</p>
<p>For Kaiser, &#8220;the goal is to figure out <strong>under what circumstances is a given therapy best for certain patients</strong>&#8220;. To achieve that, a team of pharmacists, doctors and other researchers have been conducting CER, &#8220;scouring the globe&#8221; for data on how well medications, devices and procedures work. To date, most of the comparative effectiveness research has focused on drug therapy. Research it has conducted on various cholesterol-lowering drugs, for example, has led Kaiser to recommend that its clinicians prescribe generic simvastatin as a first-line treatment for patients with heart disease or diabetes. If that doesn&#8217;t work, the dose is doubled. If that doesn&#8217;t get the patient&#8217;s cholesterol under control, the guidelines suggest adding other drugs.</p>
<p>By its own estimates Kaiser, using data from the CER, has saved so far:</p>
<ul>
<li>$70 million on treatments for high blood pressure,</li>
<li>$80 million on antidepressants and</li>
<li>about $100 million on cholesterol-lowering medicines.</li>
</ul>
<p>And now it is expanding the CE program, using an in-house joint registry database with details about replacement hips, knees, and other similar surgical procedures. <strong>Clinicians and their patients can consult the database to help them decide which device is most appropriate</strong>, given each patient&#8217;s age and level of activity. <strong>A risk calculator tells patients what they can expect</strong> in terms of likelihood of infection and replacement joint failure based on Kaiser&#8217;s experience with a particular device. There is at least one clear advantage for this database. <strong>Before the registry, clinicians were getting the bulk of their information from vendors and manufacturers&#8217; representatives.</strong></p>
<h4>The Public View On EHR/CER</h4>
<p>A recent NPR/Kaiser Family Foundation poll shows that the American public is surprisingly more positive about the potentials of EHRs than most professionals. People already are familiar with computerized information and accept its risks.</p>
<blockquote><p>People do their banking. They certainly do shopping these days by electronic means, and so in any of those cases you find people concerned about their privacy, but people are still doing it. They see enough of an upside for the convenience.</p>
<p>Mollyann Brodie, director of Kaiser Family Foundation&#8217;s Public Opinion and Survey Research program (NPR.org, 4/22).</p></blockquote>
<p>It may be that the public is unaware of the kind of data mining that is already one with their financial information. It puts to shame any potential use of EHR data for CER! Read the NY Times article <a href="http://www.nytimes.com/2009/05/17/magazine/17credit-t.html?_r=2&amp;pagewanted=all">&#8220;What Does Your Credit-Card Company Know About You?&#8221;</a></p>
<p><img class="aligncenter" src="http://www.npr.org/news/graphics/2009/apr/npr_polls/us_adopted_emr2.gif" alt="" width="570" height="453" /></p>
<p>When it comes to CER this poll also found that</p>
<ul>
<li>a majority of U.S. adults (55%) would trust a panel of experts from an independent scientific organization to make recommendations about which treatments should be covered by insurers, but</li>
<li>fewer people (41%) would trust if the panel&#8217;s experts are described as being &#8220;appointed by the federal government.&#8221;</li>
</ul>
<p>Mollyann Brodie said that people are concerned that their physicians would not have control over their health decisions.</p>
<blockquote><p>People are really trusting of their individual doctors, and a lot of experts might say that that&#8217;s, you know, misplaced trust, that the doctors don&#8217;t have all the information they need. But it is the individual doctors that the public most trusts to make these decisions.</p></blockquote>
<p>That corresponds to the data from the Pew Internet Project.</p>
<p><span class="UserContent"><span>So, one thing is clear: <strong>the way comparative effectiveness research is framed is critical to how it is likely to be received</strong>. If it is seen as simply another attempt by payers to control costs, doctors, patients and the public at large are likely to resist the concept.<br />
</span></span></p>
<p>Although the final text of ARRA removed earlier drafts references to comparative <strong>cost-effectiveness</strong> we can be quite certain that this will come back. <strong>Comparative cost-effectiveness analysis, brings economics into the equation and seeks to establish which of several therapeutic strategies is capable of achieving a given therapeutic goal at the least-cost strategy</strong>. No wonder it has had such forceful opposition from most professional medical societies and the pharmaceutical industry!</p>
<p>You can be sure that we haven&#8217;t seen yet the big fight over healthcare reform. And you can be sure it  will be directly related with the implementation of CER and it&#8217;s use to help us decide what procedures should be used to treat patients, individually, locally or nationally.</p>
]]></content:encoded>
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		<slash:comments>19</slash:comments>
		</item>
		<item>
		<title>EMRs: &#8220;Would you take it if it were FREE?&#8221;--e-Patient Dave</title>
		<link>http://e-patients.net/archives/2009/05/emrs-would-you-take-it-if-it-were-free.html</link>
		<comments>http://e-patients.net/archives/2009/05/emrs-would-you-take-it-if-it-were-free.html#comments</comments>
		<pubDate>Fri, 15 May 2009 11:21:54 +0000</pubDate>
		<dc:creator>e-Patient Dave</dc:creator>
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		<guid isPermaLink="false">http://e-patients.net/?p=2394</guid>
		<description><![CDATA[Blogger John at the &#8220;EMR (EHR) and HIPAA&#8221; blog posted a musing that caused my business antennas to twitch. A vigorous discussion has started in the comments. Here&#8217;s the thing: we&#8217;re talking about the billions of incentives we&#8217;re offering providers to adopt EMR systems, and still many docs aren&#8217;t interested, or have had horrible experiences [...]]]></description>
			<content:encoded><![CDATA[<p>Blogger John at the &#8220;EMR (EHR) and HIPAA&#8221; blog posted a musing that caused my business antennas to twitch. A vigorous discussion has started <a href="http://www.emrandhipaa.com/emr-and-hipaa/2009/05/14/bloggers-impact-on-emr-adoption/" target="epd">in the comments.</a><br />
<span id="more-2394"></span><br />
Here&#8217;s the thing: we&#8217;re talking about the billions of incentives we&#8217;re offering providers to adopt EMR systems, and still many docs aren&#8217;t interested, or have had horrible experiences because (according to many accounts) the systems are hard to use or simply not worth the effort.</p>
<p>Now, I know from business, if you offer something your intended users don&#8217;t like, guess what happens?  Flopzilla.</p>
<p>(I say this strictly from a business perspective; I have never seen, much less touched, an EMR system.)</p>
<p>So here&#8217;s the question for doctors considering whether to get an EMR system:</p>
<blockquote><p>If it were FREE would you take it?</p></blockquote>
<p>If the answer is no, then I have a front-page WSJ prediction about how effective the stimulus incentives will be.</p>
<p>Please go read the comments over there.</p>
]]></content:encoded>
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		</item>
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		<title>Saving Lives, Old-School Style--John M. Grohol, Psy.D.</title>
		<link>http://e-patients.net/archives/2008/12/saving-lives-old-school-style.html</link>
		<comments>http://e-patients.net/archives/2008/12/saving-lives-old-school-style.html#comments</comments>
		<pubDate>Tue, 09 Dec 2008 13:00:15 +0000</pubDate>
		<dc:creator>John M. Grohol, Psy.D.</dc:creator>
				<category><![CDATA[general]]></category>
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		<guid isPermaLink="false">http://e-patients.net/?p=921</guid>
		<description><![CDATA[What if there was a simple, old-school style procedure that could save tens of thousands of lives every year? Better yet, what if it could be implemented at minuscule costs (about $3 million to rollout nationwide), and would require very little change in anyone&#8217;s procedure or daily lives? What if that procedure was something as [...]]]></description>
			<content:encoded><![CDATA[<p>What if there was a simple, old-school style procedure that could save tens of thousands of lives every year?</p>
<p>Better yet, what if it could be implemented at minuscule costs (about $3 million to rollout nationwide), and would require very little change in anyone&#8217;s procedure or daily lives?</p>
<p>What if that procedure was something as simple as going down a checklist before running any procedure on a patient?</p>
<p><span id="more-921"></span></p>
<p><em>The New Yorker</em> has the scoop on how implementing simple checklists in intensive care units (ICUs) across the country could save perhaps as many as 28,000 lives a year. How so? Such lists quickly remind professionals of steps that are easily overlooked in patients undergoing more drastic events, and makes explicit the minimum, expected steps in complex processes. A simple checklist can reduce the number of preventable medical errors:</p>
<blockquote><p>
A decade ago, Israeli scientists published a study in which engineers observed patient care in I.C.U.s for twenty-four-hour stretches. They found that the average patient required a hundred and seventy-eight individual actions per day, ranging from administering a drug to suctioning the lungs, and every one of them posed risks. Remarkably, the nurses and doctors were observed to make an error in just one per cent of these actions—but that still amounted to an average of two errors a day with every patient. Intensive care succeeds only when we hold the odds of doing harm low enough for the odds of doing good to prevail.[...]
</p></blockquote>
<p>ICUs are difficult places to practice medicine. Patients require extraordinary care and are usually seen by lots of different professionals throughout the day running routine procedures. But what&#8217;s routine to an ICU nurse can also quickly turn into something mundane. When procedures become mundane, the chances of a preventable medical error increases, because the professional isn&#8217;t paying as much attention to what they&#8217;re doing. And this is where a checklist comes in:</p>
<blockquote><p>
In 2001, though, a critical-care specialist at Johns Hopkins Hospital named Peter Pronovost decided to give it a try. He didn’t attempt to make the checklist cover everything; he designed it to tackle just one problem, the one that nearly killed Anthony DeFilippo: line infections. On a sheet of plain paper, he plotted out the steps to take in order to avoid infections when putting a line in. Doctors are supposed to (1) wash their hands with soap, (2) clean the patient’s skin with chlorhexidine antiseptic, (3) put sterile drapes over the entire patient, (4) wear a sterile mask, hat, gown, and gloves, and (5) put a sterile dressing over the catheter site once the line is in. Check, check, check, check, check. These steps are no-brainers; they have been known and taught for years. So it seemed silly to make a checklist just for them. Still, Pronovost asked the nurses in his I.C.U. to observe the doctors for a month as they put lines into patients, and record how often they completed each step. In more than a third of patients, they skipped at least one.</p>
<p>The next month, he and his team persuaded the hospital administration to authorize nurses to stop doctors if they saw them skipping a step on the checklist; nurses were also to ask them each day whether any lines ought to be removed, so as not to leave them in longer than necessary. This was revolutionary. Nurses have always had their ways of nudging a doctor into doing the right thing, ranging from the gentle reminder (“Um, did you forget to put on your mask, doctor?”) to more forceful methods (I’ve had a nurse bodycheck me when she thought I hadn’t put enough drapes on a patient). But many nurses aren’t sure whether this is their place, or whether a given step is worth a confrontation. (Does it really matter whether a patient’s legs are draped for a line going into the chest?) The new rule made it clear: if doctors didn’t follow every step on the checklist, the nurses would have backup from the administration to intervene.</p>
<p>Pronovost and his colleagues monitored what happened for a year afterward. The results were so dramatic that they weren’t sure whether to believe them: the ten-day line-infection rate went from eleven per cent to zero. So they followed patients for fifteen more months. Only two line infections occurred during the entire period. They calculated that, in this one hospital, the checklist had prevented forty-three infections and eight deaths, and saved two million dollars in costs.[...]
</p></blockquote>
<p>But does it work when you try and roll it out on a state-wide scale? Just ask Michigan:</p>
<blockquote><p>
In December, 2006, the Keystone Initiative published its findings in a landmark article in The New England Journal of Medicine. Within the first three months of the project, the infection rate in Michigan’s I.C.U.s decreased by sixty-six per cent. The typical I.C.U.—including the ones at Sinai-Grace Hospital—cut its quarterly infection rate to zero. Michigan’s infection rates fell so low that its average I.C.U. outperformed ninety per cent of I.C.U.s nationwide. In the Keystone Initiative’s first eighteen months, the hospitals saved an estimated hundred and seventy-five million dollars in costs and more than fifteen hundred lives. The successes have been sustained for almost four years—all because of a stupid little checklist.
</p></blockquote>
<p>While hospital CIOs <a href="http://geekdoctor.blogspot.com/2008/12/costs-of-accelerating-ehr-adoption.html">continue to push EHRs and EMRs</a> in these tough economic times (at a cost of hundreds of millions dollars <strong>per state</strong> to implement), perhaps they should instead be examining something as simple and as old-school as a piece of paper with some steps printed on it as an equally effective method for saving lives. </p>
<p>Granted, paper isn&#8217;t as sexy as some fancy, expensive electronic health record (nor are the two mutually exclusive). But checklists are easier and quicker to implement, have solid research backing, and could begin saving lives tomorrow in any hospital that chooses to implement them.</p>
<p><em>The New Yorker</em> makes the argument that because a checklist wasn&#8217;t invented by some company with a 30-year patent on it, the checklist garners little interest amongst management and boards that are always looking to impress with their race to keep up with the marketing technology and trends:</p>
<blockquote><p>
I called Pronovost recently at Johns Hopkins, where he was on duty in an I.C.U. I asked him how long it would be before the average doctor or nurse is as apt to have a checklist in hand as a stethoscope (which, unlike checklists, has never been proved to make a difference to patient care).</p>
<p>“At the current rate, it will never happen,” he said, as monitors beeped in the background. “The fundamental problem with the quality of American medicine is that we’ve failed to view delivery of health care as a science. The tasks of medical science fall into three buckets. One is understanding disease biology. One is finding effective therapies. And one is insuring those therapies are delivered effectively. That third bucket has been almost totally ignored by research funders, government, and academia. It’s viewed as the art of medicine. That’s a mistake, a huge mistake. And from a taxpayer’s perspective it’s outrageous.” We have a thirty-billion-dollar-a-year National Institutes of Health, he pointed out, which has been a remarkable powerhouse of discovery. But we have no billion-dollar National Institute of Health Care Delivery studying how best to incorporate those discoveries into daily practice.
</p></blockquote>
<p>Sad, but true.</p>
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		<title>Technology as a means, not an end--Susannah Fox</title>
		<link>http://e-patients.net/archives/2008/02/technology-as-a-means-not-an-end.html</link>
		<comments>http://e-patients.net/archives/2008/02/technology-as-a-means-not-an-end.html#comments</comments>
		<pubDate>Thu, 14 Feb 2008 19:44:55 +0000</pubDate>
		<dc:creator>Susannah Fox</dc:creator>
				<category><![CDATA[policy issues]]></category>
		<category><![CDATA[EHR]]></category>
		<category><![CDATA[EMR]]></category>
		<category><![CDATA[technology]]></category>

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			<content:encoded><![CDATA[<p>I was part of a brainstorming session yesterday about the role of technology in health and health care, in preparation for a June 2008 <a href="http://www.ixcenter.org/events/conference08/index.cfm">Ix conference </a>here in DC. Here is one of the quotes I captured from another participant:</p>
<blockquote><p>Technology is always framed as an end and it is not. It is a means. The &#8220;end&#8221; for most people is getting the information and care they need. </p></blockquote>
<p>The group went on to talk about how convincing docs to track their patients with electronic medical records is really not the point. Better health outcomes is the point.</p>
<p>Can we break that down a little further? If you had one minute to address the nation on the topic of health, what would you say?  Put another way: <a href="http://www.pchit.org/2008/02/09/289/">What would your headline be?</a></p>
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